The launch of Just Ask Marlene lifestyle brand
NEW YORK, January 31, 2017
Wilhelmina Kids & Teens President, Marlene Wallach, announced the launch of JAM, Just Ask Marlene, a lifestyle brand geared towards adolescent girls aspiring to be models and young fashionistas.
Since 1998, Marlene has been working in strategic partnership with the global modeling agency, Wilhelmina, as she continues in her role as a nationally recognized industry expert surrounding all things teen and tween. With all of her experience in the field, she truly believes, “the timing is right to launch JAM, a new lifestyle brand to complement my involvement with the evergreen brand – Wilhelmina Kids & Teens.”
She is a five-time published author, guest speaker, and an inspiration to aspiring young models, providing them with the tools needed to be the best version of themselves. She has devoted herself to help empower teens and tweens to discover their inner beauty, and to build their self esteem by promoting a balanced lifestyle that supports the core belief: “You don’t have to be a model to FEEL like one.”
JAM is an extension of Marlene’s continued branding work with Wilhelmina KAT, and is an online resource for teens and tween everywhere. Topics to be covered include modeling, fashion, beauty, fitness, and self-empowerment.