ContentSquare Launches UX Performance Center
NEW YORK, March 28, 2017
ContentSquare, a next-generation UX analytics solution, today unveiled its UX Performance Center, a first-in-class technology that enables digital teams to make empowered, data-driven UX decisions in real-time. Equipped with a knowledgeable, AI-powered Bot named Arti, the platform uses a combination of AI-driven expert systems and advanced algorithms to capture and track digital and mobile behaviors and offer tailored insights on how to optimize customer journeys. Its sophisticated and robust data analytics capabilities enable companies to experience increased productivity and revenue by providing them with actionable insights and eliminating the need to manually analyze data. The UX Performance Center is the first AI-powered, innovation platform that provides insights in real-time of how to best optimize the customer journey, increase engagement and maximize conversion rates.
“With the launch of the UX Performance Center, any professional, whether they manage acquisition, content or usability, can now receive personalized notifications tailored to what’s important to them,” said Jonathan Cherki, CEO of ContentSquare. “This breakthrough solution takes into consideration users’ moods, actions and locations while on a site, allowing them to have a unique and positive experience. It truly is a testament to the power AI can have on improving your business’ ROI.”
ContentSquare empowers brands to measure content performance, understand visitor intentions and explain consumer decisions when they have a unique experience by monitoring over one billion user mouse movements, screen touches and interactions. Regarded in the industry as one of most advanced ecommerce vendors, ContentSquare is pioneering the UX revolution, advancing with a combination of quick analytics and intelligent actions, all powered by the most cutting-edge solution on the market, artificial intelligence.
ContentSquare was founded in 2012 and is co-headquartered in New York and Paris, with a third office in London. ContentSquare’s customers include hundreds of global brands, such as Accor, Bernardaud, Best Western, Kering, L’Occitane, L’Oreal, Lacoste, LVMH, Matchesfashion, Modani, TAG Heuer, Unilever and more.